Made with Appcues

Buffer's ever-present dashboard banner reminds free trial users to upgrade to their paid Pro plan.

Email marketing platform Litmus combined their onboarding email with an in-app Appcues slideout to reinforce important onboarding messaging across channels.

Spanish billing platform Billin uses Appcues to create delightful in-app experiences, like this single-question user survey modal and thank you message.

Product analytics platform Amplitude uses Appcues to build in-app modals that help them collect user feedback on new feature releases.

Scalable Press used Appcues to create an in-app rewards program announcement with a clever built-in user feedback survey.

Product analytics platform Heap used Appcues to build and target in-app customer marketing campaigns, like the modal example in this article.

Pearson used Appcues to create native-looking modals that highlight sticky features and encourage cross-platform adoption of their edtech apps.

Carts Guru used Appcues to create an easy-to-navigate menu of feature tutorials for a sleek, flexible self-service user experience.

Twilio SendGrid uses Appcues to communicate with their customers about pricing changes, product updates, and new features.

Qordoba, an AI writing assistant tool for businesses, used Appcues to create this beautiful, 5-step onboarding flow for their free trial.

Bench used Appcues to create a modal window with multiple self-service options to help small business customers explore add-on services without leaving the app.

Corporate travel platform Lola used Appcues to promote discounted hotel rates with colorful modal windows right inside their booking platform.

Online video hosting platform Vidyard used Appcues to create a brief, multi-step onboarding flow that includes modals, hotspots, and tooltips.

Time tracking tool Tempo used an Appcues modal with a dQR code to increase user adoption of their new mobile app.

Billing and revenue management tool Chargify used Appcues to notify customers about upcoming product changes and request feedback.

Notarize used Appcues to create a branded modal window to improve registration rates for their video training course.

GoToWebinar used Appcues to create a targeted feature announcement flow to guide returning users to their Transcripts feature with a slideout and tooltips.

AdRoll used Appcues to create a clean and focused onboarding flow that helps new users get to their aha moment—creating an ad—right after signup.

IBM's Cognos Analytics user onboarding product tour is a great example of consumer-grade UX for enterprise done right.

Forecast gives project managers more control over their projects, helping teams make better project decisions, adjust plans quickly, and stay efficient.

Brand24 demystifies its dashboard immediately with a clear and concise onboarding flow.

When a user opts to create their first typeform from scratch, they are taken through a detailed and helpful walkthrough.

Canva eases new users into their onboarding process by giving a two-pronged task list so users can complete each segment one at a time.

Recurly strategically uses color-contrasted tooltips to walk new users through different parts of the dashboard.

Because churn can be a killer for companies, Recurly highlights how they can help prevent it via helpful modal windows in their onboarding.

Klaviyo's newest feature, Flows, solves a visualization pain-point, and they introduce it in the form of a helpful modal window.

When new users sign up for Yotpo's free plan, a series of tooltips guides them through each step of the process of crafting their first review request email.

To familiarize new users with a complex product, Amplitude onboards users with a demo account loaded with dummy data.

AdRoll uses modal windows to announce important feature updates inside their product.

Indiegogo uses a modal window to announce a new feature.

When Amplitude released their 2.0 product redesign, they used Appcues to guide their users through the updates.

Healthspan's new website looks awesome! They did a great job using slideouts and tooltips to introduce the website redesign.

zlien uses a modal window to announce a major product redesign.

Storyboard That uses modal windows to onboard new users, announce features, and keep users engaged. See the images inside this post for modal-inspiration.

Comparably uses modal windows and tooltips to personalize their product tour. See the images inside this post for good product tour inspiration.

AdRoll uses tooltips and hotspots to release new features to existing users. Open this post for feature-release UX inspiration.

AdRoll uses modals to release new features to existing users. Open this post for feature-release UX inspiration.

Amplitude employs 2 different methods of getting visitors to subscribe to their blog. See the images inside this post for some UX inspiration.