Hipmunk's User-Centric Results Page
Hipmunk organizes data into an interactive table that users can customize to their specifications, so they can feel more confident about their choices.
Airbnb's Sticky Widget
It is Airbnb's ongoing optimization—to make booking accommodation even easier—that keeps its users coming back.
Wikibuy's Shopping Support
The aspect that makes Wikibuy functional is that it delivers value automatically, without the user having to initiate it.
Stack Overflow's Revelatory Tool-tips
Stack Overflow makes no assumptions on previous experience and therefore keeps the user fully informed of what is being asked of them at all times.
Later's Analytic Essentials
To really drive your social media forward, you need to get down with the data, which Later encourages here by highlighting it's analytic essentials.
HubSpot's Personal Pop-ups
Because HubSpot is in constant motion, they need to keep their customers in the loop. They do this frequently with new feature modals and tooltips.
Google Analytics' Educational Messages
As users stumble across new metrics and pages they haven't visited, Google Analytics includes a helpful educational message.
Slack's Value-Driven Feature Tooltip
To make users aware of their "Jump to" feature, Slack displays a small tooltip that demonstrates the purpose of the feature.
Feedly's Feature-Guiding Tooltips
When users sign up, Feedly provides short and sweet tooltips as an introduction to the platform.
Skype's Redesign Desktop Walkthrough
For Skype's latest product redesign, the app introduced existing desktop users to the new layout of the app through a few helpful tooltips.
Airbnb's Convenience-Minded Tooltip
When facilitating user searches, Airbnb includes tooltips that automate certain features, like Instant Book, to accommodate user convenience.
Airtable's Context-Specific Tool Tips
To avoid information overload and give new users the most helpful advice at the right times, Airtable shows relevant tooltips in context as they use the app.