Tooltips

GitHub's tooltips highlight new features, provide links to related support articles, and give helpful tips so users can get more value from the platform.

Hipmunk organizes data into an interactive table that users can customize to their specifications, so they can feel more confident about their choices.

It is Airbnb's ongoing optimization—to make booking accommodation even easier—that keeps its users coming back.

The aspect that makes Wikibuy functional is that it delivers value automatically, without the user having to initiate it.

Stack Overflow makes no assumptions on previous experience and therefore keeps the user fully informed of what is being asked of them at all times.

To really drive your social media forward, you need to get down with the data, which Later encourages here by highlighting it's analytic essentials.

HubSpot is in constant motion. To keep their customers in the loop, they regularly use modals and tooltips to announce new features and functionality.

As users stumble across new metrics and pages they haven't visited, Google Analytics includes a helpful educational message.

To make users aware of their "Jump to" feature, Slack displays a small tooltip that demonstrates the purpose of the feature.

When users sign up, Feedly provides short and sweet tooltips as an introduction to the platform.

For Skype's latest product redesign, the app introduced existing desktop users to the new layout of the app through a few helpful tooltips.

When facilitating user searches, Airbnb includes tooltips that automate certain features, like Instant Book, to accommodate user convenience.

To avoid information overload and give new users the most helpful advice at the right times, Airtable shows relevant tooltips in context as they use the app.

Quora uses a tooltip for feature discovery.

Codecademy uses in-app success messages to engage and excite existing users. See the images inside this post for UX inspiration.