GrowthHackers' user onboarding checklist

July 13, 2017
User onboarding

GrowthHackers uses a unique progress tracker during the onboarding process in the form of an objective checklist. The checklist motivates users to explore the product to the fullest and become successfully onboarded. Here's what it looks like in action:

When a user clicks on one of the checklist items, they are redirected to a page where they can complete that selected action.

Once an objective is completed, the item is checked off with a satisfying green check-mark.

What we like: this objective checklist seems really effective at motivating users to engage in the app and explore the various features to the fullest. Plus, it provides instant gratification as a reward for getting things started. It paves a clear, direct path to being a productive user, and keeps interest high throughout the onboarding experience.